Welcome to the Real Learning Center! These materials take you through the fundamentals of Real Magnet. The Real Learning videos can be viewed either in their entirety (by clicking the video icon), or as a discrete topic (by clicking any sub-topic below the icon). Also included are written documents on key topics – such as the Getting Started guide and a detailed explanation of Real Magnet’s unsubscribe management options.

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Real Magnet Training Videos


Create professional email messages with the powerful and flexible tools available in our drag-n’-drop editor.

Classic Editor

Resources for customers still using our Classic editor.
Responsive Design Guide

Managing Lists & Data

Learn the ins-and-outs of list management and data organization in Real Magnet.

Tracking & Analytics

Learn how to leverage Real Magnet’s extensive analytics.

Social Integration

Use a single Real Magnet dashboard to manage social media marketing across multiple platforms.

Read the Documentation

Getting Started

A concise, 4 page document providing the key steps for getting off to a quick and smooth start with Real Magnet.


A short primer on account structure options available to customers using Real Magnet at the Enterprise Level.

Understanding Unsubscribes

A detailed explanation of Real Magnet’s unsubscribe options.

AMS-Email Integration Series

Part 1: Why (or Why Not) to Integrate your AMS & Email Services.

Editor Documentation

Quick Start Guide

Want a quick overview of the new editor? Download our Quick Start guide for a walk-thru of the new editors features and functionality.

Understanding the Main Navigation Bar

A comprehensive overview of Real Magnet’s main message navigation toolbar showing Menu, Zones, Design and other tools for creating, editing and saving email messages.

Using Zones

Shape the look and feel of your email messages by adding additional content zones to your email messages. Learn about adding a variety of zones including text, image, dynamic content, RSS, Table of Contents and article sharing zones. Also discussed are custom zones.

Using the WYSIWYG Editor

Add, copy, paste, edit and more with Real Magnet’s WYSIWYG editor. Along with standard text editing capabilities you can insert and format hyperlinks, format bulleted or numbered lists, insert images and dynamic content, add personalization and more.

Creating Text and Mobile Versions

Learn how to edit text and mobile versions to allow for a completely customized look to ensure optimum recipient response.

Post / Share Articles

Our Post/Share zones allow you to add SWYN sharing on the article level as well as allow you to post each content block directly to Facebook or Twitter.

Images: Insert, Format, Edit & More!

Learn how to import and perform simple formatting of images using the Real Magnet image editor. Re-size, edit, designate a hyperlink, add alt text, and align your image for a professional look.


Themes allow you to quickly change the color scheme of your email messages. Learn how to apply themes to your email and create new themes to customize the look and feel of your messages.

Understanding User Permissions

Three permission levels – Restricted, Personal and Administrator – allow for variable user access and functionality at the login level. Learn how to determine what extent a user can modify layout, colors, fonts, zones, and templates.

Adding RSS Content to Messages

Populate any message zone with RSS information from your RSS-enabled website, blog or other RSS source. Select the posts you want to show, choose title, pub date, excerpt and/or “Read more…” and your RSS content is automatically placed in your message.